Tag Archives: annabel fenwick elliott

“Staying in a hotel is fun!” says travel company

How many hotel sins are YOU guilty of? From stealing bathrobes to lying for an upgrade, tourists confess all

Hotels far and wide have been known to bring out people’s rebellious streak.

According to a new study, 39 per cent of British guests, for example, confess to having stolen items, and 41 per cent are guilty of sneaking more guests into a room than they booked for.

So how many of the top ten rules have you broken?

Source: Daily Mail, 9th November 2016


Reading this list of things you shouldn’t do in a hotel really gives you a few ideas, doesn’t it? It really makes you think about what you could do next time you stay in a hotel, right? It really makes you want to go book a holiday soon so you can be in a hotel before you know it, don’t you think?

According to Sunshine’s poll, 52 per cent of Brits have checked out later than they were supposed to, making this the most common sin.

Sunshine, the company behind this story, is a travel company, in case that wasn’t clear from the tone and pitch of the article.

“People waste their money and are rubbish at saving!” says loan company

Here’s where your high street morning coffee costs the most: Starbucks comes out on top at £663 a year followed by M&S… while Wetherspoons is the cheapest at £250

Some prefer it black, others like it flat and white and there are those who add a myriad of syrups , foams and flavourings to it.

Whichever way you look at it coffee is a big business with UK consumers drinking 70 million cups a day – a habit which adds up to a £730 million annual caffeine spend.

But by simply switching from coffee shop drinks to home made brews you can make a saving of £1,873, a new graphic reveals.

Source: Daily Mail, 12th October 2015


It’s time we all woke up and smelled the coffee – the overly-expensive, coffee-shop-bought coffee, naturally. Is our coffee addiction really leading us on the road to financial ruin? Or might there be another culprit?

The graphic by BuddyLoans.com also has some rather interesting facts behind the coffee, stating that with global consumption of coffee coming up to 400 billions cups per year.

Incredibly, this story is a lecture on fiscal stability put out as an advert a personal loan company. Talk about the coffeepot calling the kettle black…

What’s most baffling about this story is the by-line: specifically, why did it take two separate Daily Mail journalists to regurgitate a PR infographic which was posted on the Buddyloans blog a fortnight ago? Presumably they needed one to copy/paste it, and the other to go out and get the coffee…

“Your boobs change size, so you should buy a new bra!” says bra company

Our cups runneth over! Average bra size rises from 36C to 36DD… with women from Cheshire and Manchester boasting the largest assets

Britain’s average bra size has risen from a 36C to a more voluptuous 36DD, with women in the North West of England boasting the biggest bust.

The Great British Bra Survey, which polled 2,000 women aged between 16 and 75, suggested that size differed depending on where where you lived and even which month your birthday was.

Women in Cheshire, Manchester and Lancashire have the largest assets, an average DD, while ladies from the North East, including Durham and Newcastle, average a B cup.

Source: Daily Mail, 14th September 2015


As any good PR professional will tell you, people love boobs, and newspapers love stories about boobs… which is why it was no surprise to see this results of the ‘Great British Bra Survey’ splash across the pages of the Daily Mail, the Mirror, the Metro, Cosmopolitan, Warrington Guardian, Derby Telegraph, Liverpool Echo, Manchester Confidential and This is Lancashire – each adorned with pictures of boobs (or pictures of bras, for those not wanting to be too obvious).

According to the ‘research’, breast size is on the rise, with the average cup moving from a 36C to a 36DD. Elsewhere in the story, the data is mined to within an inch of its life: firstly for the geographical breakdown (which results in the extensive local news coverage where breasts are said to be largest, naturally), and then, inexplicably, by month of birth. Primarily, one assumes, to pad out the story. Yes, that was intentional.

Which august research body is behind these findings?

Nicola Rodney-Crook, managing director of Bras and Honey, which sponsored the research, said:

‘An average woman will change bra size six times in her life so while it’s important to ensure that we review the bra market on a regular basis, we also have a responsibility to help educate women at the same time.

‘For example, not many women know that their bra size will fluctuate throughout the month, let alone throughout the year.’

The angle is clear: a lingerie firm wants to encourage women to buy more bras, so they commission a headline-baiting survey to remind women that their breast size may fluctuate, and so it’s time to replenish the lingerie drawer.

“Women really love shoes!” says shoe-shopping website

Do you prefer sex or stilettos? One in five women admit that new shoes turn them on MORE than their lover

One in five women admit to being more turned on by a pair of shoes than by their boyfriends, finds a new study, and one in six say the same of their husbands.

Additionally, half of those surveyed by ShoeBuy.com fessed up to lying about the true price of a new pair of heels.

Most women aren’t too proud to own knock-offs however, with 82per cent admitting to possessing fake designer shoes.

Source: Daily Mail, 16th June 2014


Those ladies and their shoes, eh? There’s just no stopping them – even when given the choice between shoes and sex, a minority of women would choose the shoes.

Although that choice would literally never actually be a real choice, and although around four in five women chose intimacy with a loved one over a new pair of shoes, this is still obviously a highly newsworthy finding from the PR ‘research’ department from a shoe-shopping website.

“Women are having affairs!” says affairs website

Women are FOUR times more likely to seek out affairs after a lackluster Mother’s Day, according to cheating website

Mother’s Day this year was a success for some, a letdown for others, and for many women across the U.S., such a disaster that it sent them into the arena of affairs.

AshleyMadison.com, the world’s biggest cheating website, has revealed that 17,000 moms signed up to their site on Monday in hopes of hunting down extramarital liaisons.

That is over four times the number of a usual run-of-the-mill Monday, reports AshleyMadison – which boasts 26 million members worldwide and whose slogan is: ‘Life is short. Have an affair.’

Source: Daily Mail, 16 May 2014

As ever in Bad PR, separating the message of the data from its source is impossible – instead of real sociological research, this is nothing more than an online hook-up site touting for business in a national newspaper.