Tag Archives: Time4Sleep

“You should change your bedding more often!” says bed company

Hygiene news now, with the revelation that the average bedsheet is dirtier than the bed of a chimpanzee:

Our beds are filthier than those kept by chimpanzees in treetops, as a quarter of Britons change their sheets only once a month, study finds

A quarter of us change our bedsheets only once a month, leaving them covered in bacteria, the poll of 2,000 Britons discovered.

Scientists took samples from some of the sheets and compared them to those taken from beds used by chimps, our closest living relatives.

They found that sheets left unwashed for four weeks were a ‘breeding ground for microbes’ and contained more bacteria than that found in chimp beds.

Source: Daily Mail, 8th June 2019

If it seems a surprise to hear that the average person’s bed is dirtier than that of a chimpanzee (who, it’s worth bearing in mind, live essentially in their own excrement), it probably won’t come as surprise to hear that this story is not so much a scientific or anthropology study as it is an advert for beds:

The bacteria on the bedsheets included bacteroidales, which can cause pneumonia, and fusobacteriales, a culprit for skin ulcers, the study from bedroom firm Time4Sleep found.

“Men need teddy bears to sleep!” says bed company

Rise of the teddy boys! The grown men who won’t sleep without stuffed toys beside them (and their girlfriends don’t mind)

Cuddling up to a teddy bear is usual practise for small children and toddlers but increasing numbers of grown men are confessing to sleeping with a cuddly toy.

Half of men still have a teddy bear, compared with 39 per cent of women and a quarter take their much-loved stuffed toy to bed at night, according to research commissioned by Time4Sleep.

Here three grown men tell FEMAIL why they’re not ashamed to take their teddies to bed with them – and their girlfriends.

Source: Daily Mail, 11th September 2015


Is it OK for grown men to still own cuddly toys?

As a survey reveals that 28 per cent of adult men still sleep with a stuffed animal, Jonathan Wells asks why some men just can’t bear to part with their teddies

Stuffed animals and cuddly toys are almost synonymous with a feeling of safety. At a young age, teddy bears and all manner of other such plush characters are thrust upon us and we create bonds with them that we feel shall last forever. And whilst the majority of adults eventually put Fluffy the bear and Mr Cuddles into storage it would appear that, for some of us, those childhood bonds are just too hard to break.

Source: Telegraph, 16th September 2015


What’s the story here: are we seeing an epidemic of man-child proportions, with men around the country clinging onto their childhoods and their bedtime stuffed companion? Or are we seeing an orchestrated PR campaign from a bed retailer?

Online bed retailers Time4Sleep recently conducted an extensive survey and discovered that not only do 51 per cent of adult men still own their childhood cuddly toy, 28 pc of us still spend every night sleeping alongside them.

Was it ever in doubt?