Tag Archives: sun

“Cosmetic surgery is so quick and so easy!” says cosmetic surgeon

Trainee beautician gets £600 nose job during her lunch hour after being bullied for looking like X Factor’s Stacey Solomon

A trainee beautician had a nose job after bullies taunted her for looking like the celebrity Stacey Solomon.

Olivia Papworth, from Timperley, Greater Manchester, said she was likened to the former X Factor star because of her ‘hooked’ nose and feared she would never find a boyfriend.

But the 20-year-old said she is no longer plagued with insecurities after undergoing a £600 20-minute non-surgical nose job during her lunch hour.

Source: Daily Mail, 16th September 2015

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It’s so easy and so quick to get cosmetic surgery done now – you can even have it done during your lunch break. And the benefits, promoted by this article, are endless – after all:

Olivia said she though her nose would stop her making friends or from finding a boyfriend who truly loved her for who she was.

What’s the best way to find someone who truly loves you for who you are? Plastic surgery, of course. That’s clearly the message of this article, which is unsurprising given that the story is just a placed advert for a cosmetic surgeon:

Doctor Tim Pearce, who carried-out Olivia’s procedure, said: ‘Olivia is a young, beautiful girl so it was such a shame that her nose affected her confidence.

‘As the nose is the centre of the face, it is very common for people of all ages to become very self-conscious if they are not happy with the size or shape of it.

‘Having surgery comes with risks. It’s also very expensive and can have a long recovery period. At SkinViva it is great that we have the ability to change the shape and size of someone’s nose by using a long-lasting reversible filler in just 20 minutes.’

How can we tell for certain that this is nothing more than PR for SkinViva? First off, a search for “SkinViva PR Agency” reveals that the cosmetic surgery appointed Ignite PR as their agency back in May:

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From there, a quick search for “Ignite PR nose job” shows the initial appeal for people to be the face behind this story:

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And then we have the post-coverage celebration from the PR agency:

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In fact, it doesn’t take much of a trawl back through Ignite PR’s twitter feed to see plenty of other appeals for cosmetic surgery stories, and those looking for nose jobs:

Most shockingly of all, the PR company also offers free nose jobs to those willing to take on the surgery and tell their tale afterwards:

It’s fair to say that enticing people to have unnecessary surgery in order to get your client to appear in the newspapers is ethically dicey, at best – but this is the world of cosmetic surgery PR, where the potential impact of the hookline on the self esteem of readers and the perception of beauty matters far, far less than securing those quick-fix column inches.

“Women – You don’t even know how fat you really are!” says weight-loss firm ‘Eat Water’

February 13th, 2012

Here’s a lovely tale from last week’s Daily Mail:

Two thirds of women have lied about their size, with 9lbs being the average amount by which they reduce their true weight.

Researchers found millions of women fib about their weight with many ‘losing pounds’ when talking to a partner, best friend and even their mum.

That’s right, women lie – in this case, about their weight, and to the people they love. And it doesn’t stop there:

Because of the lies, a quarter of women are now confused about their true weight and regularly buy the wrong sizes.

These poor deluded women even have themselves convinced that they’re slim. Which might explain why any women reading this might not think they’re overweight – you fools! You’ve bought your own lie!

Or at least so says Maysa Rawi of the Daily Mail. Or, rather, so says the press release trumpeting up this story, which is virtually identical to the article Maysa produced for the Mail. As ever, it’s not just the Mail who fell for this, with articles also appearing in The Sun and The Star, so far.

And just who has a vested interest in telling women they’re fat, even if they don’t realise it themselves? Step forward Eat Water – a weight-loss firm with some pretty zany sounding claims for their range of products:

Have you ever wondered how easy it would be to lose weight if you could eat water?

If you answered yes to that question, congratulations! You’re a moron.

I’ll leave the dissection of the science behind this to other people, along with the marketing claim made in the original press release that Eat Water is ‘a new pasta product that encourages weight loss so the more you eat the more weight you lose’.

But the next time you hear about Eat Water, remember they decided the best way to market their product was to tell women they’re fatter than they’ll admit to, and that women are fooling themselves if they think otherwise. Charming.