Tag Archives: Parkers

“You should know a lot more about cars!” says car website

Car news now, with the revelation that British people splash their cash on a new motor without first making sure it’s not an old banger:

MILLIONS OF FIRST-TIME CAR BUYERS PURCHASE VEHICLE WITHOUT ADEQUATE CHECKS, STUDY SUGGESTS

Millions of first-time car buyers are purchasing a vehicle without checking it over, a study suggests

Cars are traditionally one of the most expensive purchases to make, with motorists typically spending around £3,000 on their first choice.

Choosing the wrong vehicle can be costly as well as dangerous – but 63 per cent of new drivers failed to research their purchase properly or carry out relevant checks.

Source: Independent, 1st July 2019

Millions of us spend up to £3,000 on a car – without even getting it checked

Millions of first-time car buyers are purchasing a vehicle without checking it over, a study has found.

Cars are traditionally one of the most expensive purchases to make, with motorists typically spending around £3,000 on their first set of wheels.

Choosing the wrong vehicle can be costly as well as dangerous – but 63 per cent of new drivers failed to research their purchase properly or carry out relevant checks.

Source: Mirror, 1st July 2019

Which company is so keen to remind us how little we know about cars?

Keith Adams, editor of  Parkers.co.uk , the UK’s largest consumer advice and car review website, said: “Buying your first car can be very much a head vs heart decision, with drivers often excited and overwhelmed by the experience.

“Our study has revealed a lot of people are jumping straight in and buying a car without doing the necessary research or carrying out the relevant checks and this can create problems down the line.

“We recommend new drivers buying their first car do their research by reading buying guides, learning car jargon and speaking to friends and family to ensure they get the right car for their needs.”

It’s obviously no surprise to see that 72 Point were behind this story, but I have to admit to being surprised that their PR manager Adrian Hearn was given not one but TWO by-lines by two different national newspapers for this marketing copy.