Tag Archives: lovehoney

“Women over 40 buy sex toys!” says sex toy website

The rise of the naughty forties: More 40-plus women than ever buying risqué lingerie, erotic toys and accessories

Women aged 40 and over are spending more money than ever on risque lingerie and erotic accessories, say sales statistics from lingerie companies.

They’re spending a small fortune on lingerie and sex toys – more than double the amount women in their 20s spend, according to lingerie and erotic accessory boutique Petits Bisous.

Over the last three months, the company has seen a 50 per cent rise in customers over 40 years old.

Source: Daily Mail, 9th June 2014

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Women in their 40 are spending a small fortune on sex toys and lingerie, according to this latest research – research from an entirely-neutral source, no less:

The findings reflect new major research from sex toy firm Lovehoney, who report that women approaching 40 have higher libidos than girls in their 20s.

They polled 2,100 men and women ranging in age from 18 to over 65 to find out how happy people are with their sex lives, how often they have sex and how libido is affected by age.

It found that women with the highest sex drives are aged between 35 and 44.

Perhaps those 35-44 year old women need to go out and buy a new vibrator, eh Lovehoney?

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“People spy on their lovers online!” says online sex toy retailer

“Good sex requires lots of sex toys!” says sex toy retailer

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The message is clear – good sex means having a well-stocked cupboard of toys and trinkets. It’s what everyone is doing, it’s what you should be doing, and if you haven’t or don’t want to experiment with light and admittedly-media-friendly bondage then there’s something wrong with you. Or so says the company behind this survey:

The results are from a survey of 2,500 people by online sex shop Lovehoney which found the majority of us (61 per cent) now view bondage “as something naughty to spice things up”.

Of course, between consenting adults in the privacy of whichever room they quite fancy, there’s absolutely nothing wrong with experimentation – however, if the ‘experimentation’ is being nudged into view by a company looking to create a sense of ‘the new normal’ in order to flog their own-branded solution to the problem they’ve created, things get somewhat dicier.

In short, it’s no surprise that a sex toy retailer would market sex toys as the be and end all when it comes to getting one’s end away.

The poll shows that just two years on from the release of Fifty Shades of Grey, soft bondage has entered the mainstream and become a regular part of couples’ sexual routines.

Impressive indeed that just two years since a schlock writer of a Twilight fan-fic invented bondage, it’s become so natural a part of our sex lives. Who’d have thought it would have caught on so quickly?

(I’m sure you already realise this, but I have to say it else I will get letters – yes, I know Fifty Shades didn’t invent bondage, that’s entirely my point; reading the breathless reporting and referencing of the book in the media, you’d have thought the world was lights-off-missionary until that book came along. When we all know it was actually Madonna who invented rough sex, in her 1993 film ‘Body Of Evidence’).

Lovehoney co-founder Neal Slateford said: “The results show that we are all growing up a bit about sex. Couples aren’t afraid to try new things and what was seen as a bit extreme a few years ago now feels completely normal and healthy.

‘Growing up’? Way to load the love dice in your favour, Neal. It’s actually plausible that one can be having ‘grown up’ sex without having purchased anything from your online store.

The research was released to celebrate the launch of the Bettie Page Official Pleasure Collection, a range of soft-bondage items and sex toys inspired by 1950s pin-up Bettie Page.

Fifty Shades AND Bettie Page, in the same dodgy PR advertorial? Well, I guess it’s unwise to put all your love eggs in one basket…

“Sex is a lot like tennis!” says sex toy firm during Wimbledon

July 15th, 2012

From the Daily Mail, July 2nd, 2011:

Sex is like tennis – women are making FAR more noise! 

The courts at Wimbledon will be much quieter from today after Maria Sharapova, who is known as one of the noisiest women in the sport, was knocked out of the tournament.

Her shrieks during the game sometimes exceed 100 decibels, while other female players like Serena Williams are also far noisier when playing than their male counterparts.

Now a survey has revealed that it’s not just on the tennis courts that women are louder than men – they are also far noisier in the bedroom.

It seems when the nation turn their eyes to tennis, so do the PR companies, with this particular story appearing right in the middle of Wimbledon and carrying with it the perennial headline-booster that a silly sex story can be relied upon for.

It’s fair to say this story fits more into the ‘generally accepted stereotype’ than the ‘shock finding’ category, and equally unshocking is the source of the survey – online sex toy sellers lovehoney.com:

One respondent to the survey carried out by online sex retailer lovehoney.co.uk said: ‘Sex is largely like the tennis at Wimbledon…

What a set up line! I wonder how that sentence ends…

  • Sex is largely like the tennis at Wimbledon… more fun when it doesn’t involved Cliff Richards? 
  • Sex is largely like the tennis at Wimbledon… perfectly enjoyable until Andy Murray gets knocked out?
  • Sex is largely like the tennis at Wimbledon… somewhat less interesting after the end of the first week?
  • Sex is largely like the tennis at Wimbledon… inevitably dominated by one of the Williams sisters?

Sex is largely like the tennis at Wimbledon… the women are making far more noise!’

Personally, I preferred my versions. As the Mail continues:

Sex expert Tracey Cox said there was no scientific reason why women are louder than men.

Yeah, that doesn’t sound likely to me – there may be currently no known or provable reason why women are louder than men, but it seems highly unlikely that we can be sure there’s no scientific reason, and even more unlikely that such a decree can be confidently made by media sex expert and nominative determinism case study Tracy Cox.