Tag Archives: Graham Corfield

“People love takeaways!” says takeaway company

Britons prefer to have a takeaway meal together over home-cooked food

MILLIONS of Britons are now more likely to sit down to a takeaway instead of a traditional home-cooked meal.

Time pressures mean almost half of people under the age of 35 would serve their families a takeaway meal for a get-together, new research revealed today.

Source: Daily Express, 7th October 2015

justeat-07102015-express

People in Britain love a good takeaway, even forgoing a traditional family meal in order to tuck into their favourite food delivered fresh to their door. So with such an importance seemingly placed on this new family fave, it’s crucial that we all know where to locate the best takeaway. Fortunately, there’s a PR-commissioning-app for that:

Just under a quarter would also rather go to a restaurant than cook, according to the study by digital takeaway specialists Just Eat.

It’s little surprise that Just Eat want us to value a takeaway with our family.

“Modern lives are incredibly busy, and often both parents work long hours,” said Graham Corfield from Just Eat.

“So increasingly people are looking for ways to be more effective with their time so that they can spend as much of the day as possible with their families and doing the things they love.”

It’s somewhat fitting, I suppose, given that PR is essentially the takeaway of news: quick, hassle-free, lazy and ultimately terrible to rely on long term.

The research was commissioned to celebrate the launch of the British Takeaway Awards, which take place next month.

I guess we can look out for more takeaway PR in November, in that case.