Category Archives: One4All

“Wedding guests give rubbish presents!” says gift card company

Are you a marriage miser? Nearly half of guests give newlyweds belongings from their own HOME rather than buy a gift

As the wedding season draws to a close, research reveals how thoughtless and stingy British guests can be.

A cheeky 41 per cent of Britons have repurposed something from their own home to give it as a gift to the happy couple, while one in five have signed their name on another guest’s gift.

One in 10 have even lied to the newlyweds by telling them their gift is on its way, when in fact they haven’t even bought it.

Source: Daily Mail, 4th September 2015

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Britain is a nation or horrendous regifters, who use weddings as an excuse to pass along old tat they no longer want. Of course, that’s only the headline finding, it’s not the real hook for the company behind this ‘research’. Things start to get a little clearer in the next paragraph:

And it’s not just what to buy that’s keeping Brits awake at night – but how much to spend, according to the survey of 1,536 adults.

A tenth of respondents admit that they overspend in an attempt to not look cheap, with £32 being the minimum the average person can spend without looking like a skinflint.

So it’s not so much a case of people being too stingy to buy something nice, but it’s more that we all get so stressed trying to figure out what to buy. Enter, stage left, the company behind the PR:

Aoife Davey, group marketing manager at One4all, the Post Office Gift Card, which commissioned the research, said: ‘It’s interesting to see the extent to which selecting and buying a gift can stress people out – and also quite alarming how many people have resorted to quite cheeky tactics when the panic has set in.

‘It’s also clear that British adults prefer to go down the traditional route of selecting a gift for the happy couple themselves, rather than being dictated to by something like a wedding list, and that traditional types of gifts – such as homeware and useful appliances – are still the preferred to choice of many guests.’

And if you’re getting stressed out about what gift to buy, perhaps you should head on over to Aoife’s employer, a gift voucher company, to take away all of your gifting troubles. As a blogger who is less than a week away from getting married, I expect Post Office gift vouchers from every one of my Bad PR readers…