“People love classic old pop hits!” says classic pop radio station

Pop news now, with the news that the definitive, official best year in music has been objectively decreed:

Brits reveal their favourite year for music – and the greatest decade

It’s official – 1984 was the best year for music according to Brits.

The year of Prince’s Purple Rain album, The Red Hot Chilli Pepper’s debut and the notable Band Aid record ‘Do They Know It’s Christmas’ beat all other years from the 70s through to the 90s.

It was also the year George Michael achieved five top 10 singles and Frankie Goes to Hollywood spent five weeks at number one with “Relax”.
Second place went to 1985 with 45 per cent also choosing the colourful eighties as the top decade overall for music.

Source: Mirror, 11th June 2019

It was news that was, unsurprisingly, something of a gift to radio stations, whose running orders for the day could revolve around playing the top hits of 1984, and asking callers which year they felt was the greatest year for pop music.

That the story was so convenient for radio stations is no surprise, given the company who paid for the story to be put together:

The study was commissioned by Greatest Hits Radio.

Presenter Mark Goodier said: “The results prove how defining the 80s were as a decade for music, artists such as Queen, Wham! and Madonna were at their peak and of course the Band Aid release bought together some of the biggest acts.

As for the story itself, the Mirror attributed it to Alice Hughes, a Creative Account Manager for PR company 72 Point, whose marketing copy the Mirror reproduced entirely.