“Male grooming is important!” says male grooming product
Manscaping on the rise: British men are reaching for the razor to boost their body confidence
It was once the preserve of the more vain, metropolitan man, but male chest hair removal is becoming increasingly mainstream thanks to the likes of David Beckham and Daniel Craig.
According to a new study, over 70 per cent of men admit to trimming their body hair, with almost a third taking over 20 minutes to get the job done.
Why the fuss to be fuzz free? 41 per cent say a good trim boosts their confidence, while almost a quarter admit it’s a labour of love to please their other half.
Source: Daily Mail, 2nd October 2013
Clearly, in this day and age, it’s important that a man takes care of his appearance, right down to sculpting every last hair on his body. At least, Braun, the shaving company, want to make you think it’s important, so they can sell you an expensive shaver:
With the laudable amount of care and precision going into this integral part of the male grooming routine, Braun, who carried out the study, takes stock of the shaving habits that have been keeping men cool this summer.