“People should know more about champagne!” says champagne bar
Britain fails the fizz quiz: A new survey reveals that we don’t know much at all about Champagne…
For more than a hundred years, it has been the favourite wine of royalty and rakes. F Scott Fitzgerald said you could have too much of anything except champagne, while Winston Churchill liked a pint of Pol Roger a day. It is even making a comeback at the Conservative Party conference in Manchester this week, after being banned in 2010, with large deliveries of Lanson reported.
But a survey of 2,000 drinkers has found that, for all its glamour, champagne is still mired in ignorance and snobbery. One in two people do not know that champagne can only come from France, while one in four admit to choosing it over sparkling wine to avoid looking cheap. Such muddling factors as Aldi’s own-brand champagne being served at the recent Blenheim Palace Literary Festival add to our confusion.
Plus the same story surfaced over a week later in the Mirror:
Half of Champagne-swilling Brits don’t know bubbly is from FRANCE
A survey conducted to mark National Champagne Week revealed that 50 percent just don’t know that the expensive bubbly is French.
Reality TV shows like Made in Chelsea and The Only Way is Essex have created a culture of young champagne drinkers.
But drinkers fall flat when it comes to basic knowledge of the drink.
Source: Mirror, 9th October 2013
As a nation, we’re failures at the champagne game, it seems – perhaps we should do something about that? Perhaps the company who paid for this survey might be able to help:
The survey by the champagne bar Searcys suggests that image and status is as much a part of champagne’s appeal as its quality.