“Some accents are better than others!” says casino firm trying to get into the newspapers

To be filed neatly away in the ‘nope, not a clue’ drawer, we had the revelation in a number of news sources recently that the Essex accent is hard to stomach:

WILL THE TOWIE STARS JUST SHUT UUP?

THE Essex accent made famous by TOWIE has been voted worst in Britain.

The trademark twang of babes Sam, 22, and Billie Faiers, 23, and fellow stars in the hit ITV reality show bombed in a new study.

Brits were asked to name their favourite accent and just 1% chose Essex, where the TOWIE cast tell each other to “shuut uup!

Source: Daily Star, 23 January 2013

Shuuutuup! Essex accent voted least attractive

A controversial new poll is set to be the talk of Essex after naming the county’s accent as the least attractive in the English language.

Source: Metro.co.uk, 22 January 2013

Shaaht aahp! The Essex accent is revealed to be the worst in Britain as women admit to swooning over a soft Irish twang

The Irish accent is the most popular in Britain, a survey revealed yesterday.

More than a quarter of people questioned said they prefer listening to a soft Irish lilt to any other manner of speech and women were particularly keen on the accent.

Those polled found the least attractive was the Essex accent, popularised by the stars of The Only Way Is Essex such as Amy Childs, Mark Wright and Gemma Collins and it scored just ONE per cent.

Source: Daily Mail, 22 January 2013

The source for all of these stories – which essentially amount to a local-newspaper-pleasing ‘some accents are better than others’? 

The survey, conducted by online casino RoxyPalace.com, asked 1000 people to name their favourite accent.

I must admit, I can’t see an angle in this one – sometimes, whatever gets you into the press is justification enough. Clearly, it works so well, you could barely call it a gamble.